Iconic Avalon Regal Theater Will Specialize In Hologram Shows, Starting This Fall

(from chicagoist.com)

Chicago is poised to become one of two cities in the country where you can casually go see a hologram in concert.

Remember the Tupac hologram at Coachella 2012? Gizmodo called it “disquieting.” MTV News called it “unsettling.” Well, the technology behind that much-described performance is currently controlled by Hologram USA—and they’ve signed a deal to permanently install their signature “Pepper’s Ghost” hologram technology at Chicago’s famed Avalon Regal Theater (1645 E 79th St).

Construction has already begun, and the theater will reopen as a full-time hologram theater—with a grand opening that could conceivably feature “Tupac”—on October 1.

Hologram USA isn’t going to ride the Tupac train forever, though. The company has plans to “create shows around the images of” (!) deceased celebrities including Buddy Holly, Billie Holiday, Judy Garland and Chicago’s own Bernie Mac. (MORE HERE)