The streaming service formerly known as HBO Max is now Max, rendering the HBO branding dead and gone. This now combines everything under the HBO banner with Discovery+ content.
Users should still be able to access the service using their existing passwords and logins on their devices. You won’t pay any more for Max than you did for HBO Max, at least for the time being.
To summarize, nothing has changed, except a meaningless name change that has made everything more confusing.