Playboy relaunches as digital publication to rival OnlyFans, promotes “elevated” and “safe” mature content

The once-leader in adult-oriented smut has made a pivot and is embracing the digital age. Playboy has relaunched in digital form and is looking for aspiring Bunnies to join their platform in an effort to fight back against the dominance of OnlyFans. The company’s Chief Branding Officer noted, “We’re laser-focused on building the safest and most lucrative and engaging creator platform in the world.”

Don’t forget to come up for air, pal.

One major difference between OnlyFans and Playboy’s new approach towards the digital landscape is that while anyone can sign up to become an OnlyFans creator, Playboy creators have to apply and be accepted by the the publication’s editorial team.

The platform will allow nudity, which its creators view as a form of art and free expression, but explicit content and pornography will not be allowed. 

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